Fashion Brand Email Master Pack – 50 Klaviyo-Ready Templates
Turn your fashion brand’s email marketing into a full luxury experience – without spending weeks writing copy from scratch.
The Fashion Brand Email Master Pack gives you 50 professionally written, story-driven email templates, designed specifically for fashion & apparel brands and ready to plug straight into Klaviyo, Omnisend, Shopify Email or any ESP.
Each email is crafted to sound like a modern, premium fashion label: warm, human, and sales-focused, without feeling pushy.
✉️ What’s Inside
You get 50 long-form email templates, organized into all the crucial flows your brand needs:
1. Welcome Series (5 emails)
Build trust from the first touch: brand story, craftsmanship, bestsellers, style quiz, and a last-chance welcome offer.
2. Browse Abandonment (3 emails)
Follow up when someone was “just looking” with gentle nudges, styling ideas, and social proof.
3. Cart Abandonment (4 emails)
Recover abandoned carts with empathy, objection-handling, product storytelling, and a final incentive.
4. Post-Purchase Thank You & Education (5 emails)
Turn buyers into fans with heartfelt thank-yous, behind-the-scenes stories, styling tips, and care instructions.
5. Review & UGC Requests (3 emails)
Get more reviews and photo content with soft asks, social proof, and reward-based follow-ups.
6. Cross-Sell & Upsell (4 emails)
“Complete the look” sequences and personalized recommendations that actually make sense with what they bought.
7. Winback & Re-Engagement (4 emails)
Bring old customers back with honest, human check-ins, personal edits and thoughtful winback offers.
8. VIP & Loyalty (4 emails)
Welcome VIPs, give early access, send birthday/anniversary emails and “just because” surprise & delight messages.
9. Seasonal & Launch Campaigns (4 emails)
Teasers, launch day announcements, mid-campaign social proof, and last-chance reminders.
10. Back-in-Stock & Waitlist (3 emails)
Back-in-stock alerts, styling ideas for restocked items, and low-stock last calls.
11. Influencer & Creator Outreach (3 emails)
Professional collaboration pitches, follow-ups, and long-term partnership proposals.
12. Supplier, Wholesale & Customer Service (5 emails)
Supplier outreach, sampling & negotiation emails, retailer pitches, plus world-class apology & issue-resolution templates.
🧠 Built for Fashion Brands
These emails are written specifically for:
-
Clothing & apparel brands
-
Streetwear, athleisure & loungewear labels
-
Boutique fashion shops & DTC brands
Every template includes:
-
Subject line + preview text
-
Long-form, story-driven body copy
-
Natural fashion brand voice (premium but friendly)
-
Placeholders for dynamic fields like {{ first_name }}, {{ order_number }}, {{ product_name }}
⚙️ Easy to Use
-
Download the file after purchase.
-
Open in Google Docs / Word and copy the templates.
-
Paste into Klaviyo or your email platform.
-
Replace placeholders with your brand name, links, products and discount codes.
-
Turn each category into a flow (Welcome, Cart Abandon, Post-Purchase, Winback, etc.) and press send.
No blank pages. No “I’ll write this later.”
Just 50 done-for-you emails that sound like a real, established fashion brand.
📦 What You Receive
-
1x Google Docs / .DOCX file with:
-
Lifetime access – reuse, edit, and customize for all your future campaigns.